Content Marketing Manager (German)

ABOUT THE ROLE This is a high-ownership content marketing role at a fast-growing AI SaaS company, sitting within the Marketing team and covering the full customer journey for the German-speaking market. You will define how businesses discover and connect with the platform, shaping voice and messaging across every channel and touchpoint. WHAT YOU'LL DO - Own website and landing page copy for the German-speaking market. - Write high-performing copy for paid channels including Meta, Google, and LinkedIn. - Script ad creatives for YouTube and paid social campaigns. - Create and execute organic content strategies across social platforms. - Collaborate with creators, customers, and influencers to produce authentic content. - Improve messaging through user research, A/B testing, and performance analysis. - Contribute to product positioning and go-to-market messaging. WHAT WE'RE LOOKING FOR - 4+ years of experience in Content Marketing, Copywriting, or Growth Marketing. - Native-level German writing and communication skills, with fluent English. - Demonstrated track record writing high-performing copy for paid channels (Meta, Google, LinkedIn, YouTube) with measurable results. - Background in B2B SaaS or another fast-growing software environment. - Strong grasp of performance marketing principles and conversion-focused copywriting. - Hands-on experience with A/B testing, performance metrics, and data-driven iteration. - Experience building and executing organic social media content strategies across multiple platforms. - Analytical mindset with a genuine enthusiasm for experimentation. - Experience collaborating with creators, influencers, or customers on content production is a plus. - Familiarity with product positioning, go-to-market frameworks, or user research is a plus. COMPENSATION & BENEFITS Salary range: 65,000 to 100,000 EUR annually. Visa sponsorship is available. LOCATION Hybrid, based in Vienna, Austria.