Field Marketing Manager, Mass Market (US, EST/CST)

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Field Marketing Manager, Mass Market (US, EST/CST) based in the United States. The Field Marketing Manager will drive demand generation and pipeline growth across the Americas mass market segment, focusing on small and midsize businesses (SMBs) and mid-market customers. This role combines strategic campaign alignment with hands-on execution of scalable, multichannel marketing programs, including virtual events, partner activations, direct mail, and executive engagement experiences. You will use audience segmentation, intent data, and performance analytics to identify high-potential accounts and deliver targeted programs that accelerate customer acquisition and expansion. Working closely with Sales, Business Development Representatives (BDRs), Campaign Operations, and Data Operations teams, you will ensure seamless campaign execution and effective lead follow-up. The position offers an opportunity to make a measurable impact on pipeline performance in a fast-paced, technology-driven B2B SaaS environment. This fully remote, 12-month contract is suited to a proactive, data-driven marketer who thrives in a collaborative environment where priorities evolve quickly.