Junior Marketing Specialist

In 2024, a group of lifelong friends in Brisbane turned a small number of properties into a fast-growing short-term rental business — driven by grit, ownership, and a commitment to doing things better. Today, Smart Suites manages short-term rental accommodation across Rocklea, Sunnybank, Acacia Ridge, and nearby areas in Queensland, Australia. We adopt AI-driven tools, structured systems, and clear operating standards to improve efficiency, decision-making, guest experience, and business growth. Our culture feels more like a sports team than a traditional company: accountable, collaborative, curious, and focused on results. We're now looking for a Junior Marketing Specialist who is organized, creative, analytical, and excited to support digital marketing, content, lead generation, research, campaigns, and brand-building initiatives. Important Notes Before You Apply Role Type: Full-time independent contractor, not a permanent employee role Compensation: AUD $1,000 – $1,300 per month, all-inclusive Schedule: Flexible full-time role, Monday to Sunday as required Location: Work from anywhere in the Philippines Time & Productivity Tracking: All contractors use Hubstaff for time and activity tracking to ensure transparency and accountability AI-Driven Work Environment: You must be comfortable using AI tools, automation, and digital systems to improve productivity and work quality Why Our Recruitment Process Is Thorough We believe long-term success comes from the right fit — for both the contractor and the business. Our multi-stage recruitment process helps ensure clarity, alignment, and realistic expectations. You can expect: - Initial Interview: Background, motivation, communication style, and role fit - Technical Live Assessment: Practical marketing, research, content, and campaign-related tasks - Behavioral Interview: Ownership, adaptability, coachability, and problem-solving - Pre-Offer Role Fit Assessment - Meet the Founder / Final Interview: Expectations, growth, and long-term alignment - Pre-Engagement Steps: - IT Audit / systems readiness - Reference Check Yes, it's detailed — but it reflects our commitment to building reliable, long-term contractor partnerships. What You'll Do - Website, SEO & Digital Content: Assist with website updates, basic SEO, keyword research, metadata updates, landing pages, and content improvements - Social Media & Content Management: Draft captions, social posts, newsletters, and promotional materials; schedule posts and monitor engagement - Lead Generation & Market Research: Research potential customers, partners, property opportunities, agencies, and market segments - Prospect Database Management: Build and maintain lead lists, research trackers, and prospect databases - Digital Campaign Support: Assist with Meta, Google, email, and other digital campaigns - Email Marketing & CRM: Support email campaign creation, segmentation, scheduling, automation, and CRM updates - Brand Management: Help maintain consistent messaging and presentation across Smart Suites' digital channels - Partnership Support: Research partnership opportunities and assist with outreach, follow-ups, and documentation - Analytics & Reporting: Track website, social, campaign, email, lead, and engagement metrics - Project Coordination: Maintain marketing trackers, SOPs, files, dashboards, and project updates - AI & Automation: Use AI and workflow automation tools to improve research, content creation, reporting, and repetitive marketing tasks - Ad Hoc Marketing Support: Assist with award submissions, pitch decks, photoshoot coordination, event logistics, vendor sign-offs, and time-sensitive marketing projects What We're Looking For - 1–2 years of experience in digital marketing, social media, lead generation, content marketing, or a related role - Strong entry-level candidates with relevant practical experience may also be considered - Basic understanding of social media, SEO, paid advertising, email marketing, and lead generation - Good written communication and copywriting skills - Comfortable working with spreadsheets, reports, trackers, and basic marketing data - Strong research skills and attention to detail - Organised, proactive, coachable, and able to manage multiple tasks and deadlines - Comfortable learning new digital tools and marketing platforms - Confident using AI tools to research, create, analyse, and improve work - Experience in hospitality, property, accommodation, travel, or service-based businesses is an advantage Tools & Technology - Meta Business Suite / Meta Ads Manager - Google Ads - Google Analytics 4 - WordPress or other CMS platforms - HubSpot, Zoho, or similar CRM systems - Apollo, La Growth Machine, LinkedIn, or similar lead-generation tools - Zoho Campaigns or other email marketing tools - Canva and/or Adobe Photoshop - Microsoft 365, Excel, Outlook, and Teams - AI tools and workflow automation platforms What Success Looks Like Success in this role will be measured through: - Consistent and timely execution of the marketing content calendar - Growth in website and social media engagement - Number and quality of marketing, partnership, and lead-generation opportunities identified - Accuracy and completeness of lead and market research databases - Improvement in email, website, social, and campaign engagement metrics - Contribution to qualified lead generation and conversion - Timely completion of assigned marketing projects and deliverables - Quality and usefulness of market and competitor research - Effective use of AI and automation to improve marketing efficiency - Consistent adherence to Smart Suites' brand standards and marketing processes About Smart Suites Smart Suites is redefining hospitality in Australia by combining operational discipline, technology-driven execution, and a strong focus on guest experience. As we continue to grow, every contractor plays a meaningful role in building scalable, reliable systems that support our guests, our properties, and our team. This is a great opportunity for a junior marketer who wants hands-on exposure to digital marketing, AI-enabled workflows, lead generation, campaign execution, and brand growth within a fast-moving hospitality business. Originally posted on Himalayas