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District Digital Performance Specialist

GP Strategies Corporation

RemoteUnited StatesmidFull Time
Posted
3 weeks ago
Source
Himalayas
Field
Marketing

Skills

CommunicationSocial MediaSalesforceSEOSEMCRMGo

Description

Drive Digital Transformation. Empower Dealer Success. Are you passionate about digital strategy and helping businesses thrive online? As a District Digital Performance Specialist, you’ll be the go-to consultant for a group of dealers, guiding them to optimize their digital presence and performance. This role blends strategy, coaching, and execution—making you a key player in shaping the future of automotive retail. What You’ll Do: - Act as the primary digital advisor for assigned dealers, driving adoption and success across sponsored digital programs. - Partner with District Sales and Aftersales Managers to identify opportunities that boost dealer engagement and performance. - Coach dealers on customer acquisition, retention, and satisfaction through cutting-edge digital strategies. - Conduct digital assessments, review KPIs, and develop actionable plans to improve results. - Coordinate website customizations, resolve vendor issues, and quarterback technical support requests. - Lead execution of divisional go-to-market strategies across key digital areas: - Websites & digital advertising - Consumer marketing - Lead management - Service optimization - Social media & reputation management - Digital signage and more What Makes You a Great Fit: - Bachelor’s degree and 1–2 years of experience in digital marketing or advertising. - Working knowledge of SEO, SEM, social media, CRM, and digital retail strategies. - Strong consulting and relationship-building skills—you know how to become a trusted advisor. - Excellent communication and time management skills in a fast-paced environment. - Ability to travel up to 20% and adapt to varying levels of dealership digital expertise. Preferred Qualifications: - Automotive or dealership experience. - Familiarity with Salesforce and performance consulting processes. Originally posted on Himalayas

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