Paid Social Manager (Remote or NYC-Based)

Category: Marketing Location: New York New York United States Dignotion is seeking a performance-driven Paid Social Manager to lead campaign strategy and execution across major social media platforms. You’ll join a senior, agile team that works with clients ranging from fast-growing startups to global brands—with a strong focus on measurable impact and creative excellence. In this role, you’ll own paid social campaign management from start to finish: planning, deployment, optimization, reporting, and collaboration with creatives. This is a great opportunity for someone comfortable working independently, with deep experience in paid media and a passion for results. Key Responsibilities - Launch, manage, and optimize paid campaigns across Facebook/Meta, Instagram, TikTok, Snapchat, LinkedIn, and other networks - Develop media plans and set campaign structures to support growth and efficiency goals - Analyze performance data and build actionable reports with budget pacing and KPI tracking - Conduct account audits and provide recommendations for structure and targeting improvements - Collaborate with internal teams to brief creative requirements and suggest optimizations - Stay up to date on platform changes, policy updates, and industry trends Requirements - 2–3 years of hands-on experience managing paid social campaigns - Strong command of major ad platforms (Meta Ads Manager, TikTok Ads, LinkedIn, etc.) - Proven ability to manage budgets, analyze data, and meet performance targets - Comfortable building reports and working with performance metrics in Excel or Google Sheets - Clear written and spoken English; confident in communication and documentation - Able to work independently and manage timelines with minimal oversight Bonus Points If You Have: - Experience in high-performance or regulated verticals (iGaming, finance, health, etc.) - Familiarity with creative testing frameworks and audience segmentation strategies - Experience with dynamic creatives or product feeds - Exposure to attribution modeling, conversion tracking, or third-party analytics tools Benefits - Fully remote or hybrid (NYC-based optional) - Flexible working hours with a results-first mindset - Opportunity to work with a senior team across competitive markets - Project-based or part-time engagement tailored to your availability and expertise Details Originally posted on Himalayas