Social Media Executive - Phillipines

This is a remote position. Location: Philippines Target Market: Filipino Community in the UAE Role Overview Travelwings is looking for a relationship-driven Social Media Executiveto lead localized brand marketing, partnerships, influencer programs, PR initiatives, mall activations, and community engagement while coordinating closely with the regional marketing team. Key Responsibilities - Develop and execute localized brand campaigns aligned with Travelwings' marketing strategy. - Plan and execute mall activations, exhibitions, and offline events. - Manage influencer identification, outreach, negotiations, onboarding, campaign execution, and performance reporting. - Lead PR initiatives and coordinate with media partners. - Build strategic partnerships with airlines, banks, malls, hotels, corporate organizations, and community groups. - Coordinate localized social media content and campaigns with the central marketing team. - Track campaign KPIs and prepare monthly performance reports. - Build and maintain relationships with Filipino community groups, associations, schools, churches, and OFW networks in the UAE. - Represent Travelwings at Filipino cultural events, exhibitions, and community programs. - Develop partnerships with Filipino influencers, content creators, and media outlets. Requirements - Bachelor's degree in Marketing, Business, Communications, or a related field. - 3–4 years of experience in brand marketing, partnerships, influencer marketing, PR, or event marketing. - Excellent communication, negotiation, and stakeholder management skills. - Proven experience in influencer marketing, PR, partnership development, and event execution. - Familiarity with AI tools such as ChatGPT, Gemini, or similar AI applications is an added advantage Originally posted on Himalayas